Both actresses are celebrity ambassadors for L’Oreal and it is said that an internationally acclaimed director will be brought in to shoot the commercials in Italy.
Some believe that this commercial will be the beginning of L’Oreal’s plans to move Aishwarya to a market targeted towards the over 30 demographic. This comes after the actress turned down an offer to endorse a skin lightening cream for beauty product company.
The latest release of Aishwarya Rai’s “Raavan” may not have done well at the office but this has not affected the market value of the beauty queen.
Aishwarya’s working relationship with L’Oreal began in 2003 and she has appeared in commercials for L’Oreal products like shampoo, hair colour, lipstick and mascara. Many believe that she is versatile in her appearance. She is one Bollywood actress, who has been brand ambassador for a number of top international brands. This TV commercial of L’Oreal is going to be a visual treat for the viewers across the world.
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